Chrome Industries

  • Stupor Bowl 17 | Minneapolis

    At the 17th Annual Stupor Bowl, racers from across the country partied and rode as one — some just faster and drunker than others.

    Stupor Bowl Flyer

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  • Chrome Pop-Up | Chrome 20 LA

    Screen Shot 2013-12-30 at 12.11.52 PM What better time to go to Southern California for a month than late November? It's right around the time that other parts of the country start getting frigid, but in So Cal the sun is still out and you can ride your bike around in a T-shirt... just a T-shirt. I believe the term is "Porky Piggin' it". It sounded great to us, so when we got a chance to team up with Orange 20 to build a Chrome Pop-Up Hub in their gallery space we jumped on it. We assembled a small crew, loaded up our good ol' Chrome van, faced the ocean, turned left, and hit the road headed for Los Angeles, doing burn outs along the way.  Continue reading

  • 2013 Year in Review

    Whoever said "Time flies when you're having fun" must have been talking about 2013. Because just like that, it's almost gone. Rides were had, friends were made, high fives were given, and hangovers were nursed. 2013 was a great year for Urban Bike, Street Photography, Street Racing, and more. We're thankful to all those who rode Chrome in 2013. With the new year upon us, we take a look back at some of our favorite 2013 moments through our year in review:
     YIR_1winnerphotobyJavierLinares       Continue reading

  • Dirty Doubles: Chrome Industries' pump-ish track race

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    Early December in Portland OR, when the weather forecast calls for 20% chance of rain, it's going to rain. When it calls for 20% chance of snow, it won't. That is unless you're building a pump track in a parking lot to race on. In that case, yes it most definitely will snow. Them's the breaks, baby. Even though a light dusting of snow can shut down the entire city of Portland, it can't shut down the fire in our hearts and the over whelming urge to get rad despite inclement weather. That's why we teamed up with Fat Tire Farm to bring Dirty Doubles to the brave of heart, to the people who laugh in the face of danger, and the people who'd rather be cold and taking sweet jump on some bikes, than snuggled up warm on the couch in front of the TV. A lot of different kinds of people showed up that night and everyone had a common thread besides bikes.... they were all tough as fuck.

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  • Chrome Films: Massan Barrage Cargo

    Chrome Films: Massan Barrage Cargo from Chrome Industries.

    We worked with Kamp Grizzly to document Chrome Familia member Massan Fluker riding his bike and our Barrage Cargo in the hills and on the streets of Portland. The film includes some of the best riding Portland has to offer including a gnarly descent of Burnside at 40+ mph. Check it and be stoked to go ride your bike.

    Shop the Barrage Cargo, compact 100% Welded-Waterproof Rolltop bag with cargo net compression system and iconic seatbelt buckle. Made in USA.

  • Chrome Films: Massan Barrage Cargo Screening

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    We’re stoked to announce the live screening of our first short film this Friday, December 13th at noon west coast time at chromeindustries.com. For the film, we worked with Portland natives Kamp Grizzly to document Massan Fluker taking his track bike and the new Barrage Rolltop to the hills and bridges of Portland. The final 3 minute short includes some of the best riding Portland has to offer including an epic descent of Burnside at +40 mph. Set your phone alarms for noon this Friday to catch the live screening. Spread the word.

  • Chicago Black Ops Citizen

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    The Chrome Black Ops Citizen is inspired by the same all-black Chicago flag patch worn by tactical units throughout the city. Like the patch, the Black Ops Citizen uses all black for the entire bag, with the exception of the grey stars and d-panel. Made in USA. Guaranteed for life.

    The Chicago Black Ops Citizen is only available at our Chrome HUB on Milwaukee Avenue in Wicker Park, and select Chicago area Chrome Dealers.

    Participating Chicago Chrome Dealers:

    Belmont Army
    The Bike Lane
    Blue City Cycles
    Comrade Cycles
    Cycle Smithy
    Kozy's Cyclery
    On The Route
    That's Our Bag

    Buy at the Chicago Chrome HUB >>

  • Salvage Military Gift Bag. Re-usable. Resourceful.

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    Better than red wrapping paper and a giant bow, our Salvaged GI laundry bags make great holidays gift bags. We found them in a warehouse, cleaned them (twice), and overprinted them with our Winged-Lion. Simple, versatile, and re-usable, each bag is unique. Once they held laundry, their new use is delivering holiday cheer. Our Salvage Gift Bags let you give an awesome gift from Chrome inside an equally awesome holiday gift bag.

    Features:
    Salvage cotton, general-issue laundry bag
    Drawstring top closure
    Screen-printed Winged-Lion

    Dimensions: 23” wide, 29” high

  • Chrome_20 Goes Live

    Streets of Chrome by Van Styles

    It’s going to be a good month. We’ve teamed up with the iconic bike shop Orange 20 to bring you a one-of-a-kind Chrome HUB in LA. We call it Chrome_20 and starting November 22nd it’s going to be a month-long party.

    Orange 20 is great, the staff kicks ass, and they have been influential in shaping the Los Angeles cycling culture. We’re more than stoked that they invited us into their space; we’re pumped to share some beers (many beers) with the Orange 20 crew over the next 4 weeks.

    Chrome_20 is more than just a spot to pick up some bombproof Chrome gear…

    First off, we’re hosting a month-long Streets of Chrome photography show. We’ve reached out to our friend Van Styles to curate an exhibition of Los Angeles street photography. Along with his own photoset, Van selected the work of Sagan Lockhart and Jefroe in the show. Van kills it behind the lens and has more Instagram followers than you; Sagan Lockhart is one of the creative geniuses affiliated with Odd Future; Jefroe is the creative director of At Large Media in LA. This show is uniquely Los Angeles and we’re humbled to be showing this work.

    Chrome_20 is also home to #Wrenched_LA our interactive Instagram wall featuring favorite local spots. The first interactive edition of our Wrenched city guide, #Wrenched_LA is powered by the people. Chrome_20 features a wall-sized map of LA. Whenever a photo is posted to Instagram with the hashtag #Wrenched_LA, we’re going to print the photo and post it on the map. Next time you’re at a rad spot in LA take a photo and tag it #Wrenched_LA. Favorite dive bar: #Wrenched_LA, killer burrito: #Wrenched_LA, amazing coffee: #Wrenched_LA, best place to watch the sunset: #Wrenched_LA. You get it. We’re asking you to show us your city. At the end of this thing we’ll have a wall documenting the best places in LA. It’s going to be awesome.

    Each week you’ll have a chance to win a 2013 Chrome Coveted Jersey. Starting with an alleycat on 11/22 at 7pm, a fixed gear cross race on 11/29 at 7pm, and an uphill sprint race on 12/7 at 1pm. This will be your last chance to get a 2013 Chrome Coveted Jersey - don’t miss out. We’ll get you more information about the ongoing events but for now: the party starts November 22nd at 7pm – 10pm. We’ll have a DJ and beer from New Belgium Brewing (thanks!), you can check out the photographs, and its your first chance to score a Coveted Jersey.

    The address is:
    4357 Melrose St.
    Los Angles, CA 90029

    We’ll be there:
    Mon.-Sat. 11am - 7pm
    Sunday 11am - 5:30pm

  • Chrome_20: A Pop-Up HUB

    We're partnered with Orange 20, to open a Pop-Up in LA for the holidays. Here's a schedule of events at Chrome_20.

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